Part of the production requires compositing people who were chromakeyed into a digital environment that had been previously built by us. We need camera data of every shot to include:

Camera height

Angle

Lens type

and distance to the object(s) that we are filming in order to do so successfully (see below).

Furthermore, we are also creating cameras in a digital environment, and we put dummy objects at the places where the real people will appear in the final composition. Likewise, we write out the camera data from each shot and give the data to the Videographer. Camera shot information includes some of the following information: horizontal film aperture, vertical film aperture, focal length and shutter angle

These photos are taken from an ongoing number of video productions for Ericsson to promote their new customer service centre in Stockholm, Sweden.

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